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Four formulas / one focused line

Meet the
eye edit.

Targeted care, daily conditioning and color, brought together in one shoppable RapidLash® collection.

Explore the lineup
RapidLash beauty campaign portraitCare / condition / define
The complete collection

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the line.

Enhance lashes

RapidLash®
Eyelash Enhancing Serum

$34.95
Enhance brows

RapidBrow®
Eyebrow Enhancing Serum

$34.95
Color + care

RapidGlam™
Lash Enhancing Mascserum

$24.95
Prime + protect

RapidShield®
Eyelash Daily Conditioner

$26.95

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One concise collection. Different moments in the routine. Every formula shown at full scale.

Close-up of lashes in the RapidLash campaign
The original lash step.
Focused care

Start with what you want to enhance.

Choose RapidLash® for lashes or RapidBrow® for brows, then apply once daily as directed.

Color + care / $24.95
RapidBrow beauty portrait
Lash and brow care, framed together.
The finish

Condition by day. Define when you choose.

RapidShield® supports daytime conditioning. RapidGlam™ adds smooth, creamy black pigment.

Shop every formula
Prime + protect / $26.95
Build a simple ritual

Care that moves at your pace, never ahead of it.

01

Enhance

Use RapidLash® or RapidBrow® as your focused once-daily serum step.

02

Condition

Wear RapidShield® alone or with makeup during the day.

03

Define

Finish with the fiber-infused primer and mascara of RapidGlam™.

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